With 40 years of experience in the industry, I have witnessed – and shaped – remarkable transformations. My journey began in an era defined by efficiency, quality, and predictability.
Plastics were hailed as the material of the future, and globalization promised new opportunities. Over the decades, I navigated pivotal disruptions: 9/11, financial crises, digitalization, climate targets, pandemics, and geopolitical shifts. These events made the industry faster, but also more vulnerable.
My professional path evolved from sales to market development, from product-focused thinking to systems thinking, and from leadership as a position to leadership as a relationship.
Today, I am convinced that technical excellence alone is not enough. Sustainable growth requires trust, and strategies only succeed with people at their core.
That’s why I focus on human-centred leadership – not as a contradiction to industry, but as its essential next step. After four decades, I believe the next transformation will not be technological, but cultural.
Connect with me